Home styling is the act of preparing a house for resale.

For a homeowner, the process of selling your house can be incredibly daunting. Even with a trusted real estate agent on board, there is no guarantee you’ll be able to sell your house at or above asking price, let alone quickly (there’s nothing worse than getting stuck paying the mortgage on a house you no longer want). Home styling can make the entire home-selling process less stressful and more profitable. We know the home styling process can present a lot of unknowns and we want you to be comfortable asking those questions.


 Here are 10 Frequently Asked Questions.


1. What is home styling?

Home styling is the act of preparing a house for resale. It can be as simple as rearranging what you already have in your home, or can involve bringing in new decorations to highlight the space’s greatest features and intrinsic home-like quality. Any real estate agent will tell you: the first impression is everything. Home styling will present prospective buyers not with just a house, but a home that buyers can see themselves making their own immediately.


2. How do I know if I need a home stylist?

Anyone trying to sell their home can benefit from home styling. Regardless of market conditions, neighborhood, or original asking price, the goal of selling your house is to make a profit.  A great home stylist has the experience and expertise necessary to take your listing to the next level.


3. What are the benefits of home styling?  

People are driven to buy by their instincts and emotions. Home styling presents the prospective buyer with an ideal home. One that they can imagine themselves living in right away, rather than a house that needs work, money, or effort. With home styling, you can maximise your home’s value. Most staged homes sell for listing price, if not more. Presenting buyers with their pre-crafted dream home can incite a bidding war–an ideal condition for the home-seller!  


4. How do I know if I can afford home styling?

Many people assume that home styling will cost the same as an interior re-design, and often, it is remarkably less, Chez B for example, works to accommodate a range of budgets and needs.


5. Why should I spend more money on a house I’m trying to sell?

This is an investment. You are putting a little money in now to receive a greater reward when you close on your home sale. Those who use a home stylist are able to list their house at a higher price and often receive more than asking price upon closing. As a general rule, for every dollar you spend on home styling, you should expect to get $4.00 back.


6. Can I just de-clutter and do a minor redecorating myself?

It is rare that a home seller can look at his or her own home objectively. A house (and all the things in it) are rife with memories and emotional attachments. While de-cluttering is certainly a step in the right direction, it is helpful to have a second and objective pair of eyes to help you in the areas where you need it most.


7. Does home styling just mean bringing in new furniture or will I have to repaint?

In the end, the decision is up to you as to how far you want to go to re-dress your home. Repainting may be recommended by the home stylist –depending on your current color and/or the date of your most recent paint job– but it is not required to put the house on the market. Generally, home styling requires the rearranging and, often, redecorating of furnishings and housewares.


8. Where will all my belongings go during home styling?

Often, a home stylist will incorporate the homeowner’s existing furniture, artwork and other decorations into their new design plan, so finding a place to put a house-worth’s of belongings doesn’t have to be a worry. The furnishings that aren’t a part of the new design concept, however, can be stored in a small storage facility nearby or an easily accessible POD storage unit.


9. When should I hire a home stylist?

Bringing a home stylist on board should be one of the first things you do — often times even before you hire a real estate agent. Home styling can significantly affect the asking price of the house; you want to have your home looking its absolute best before you bring anyone else in.


10. How do I know which home stylist to hire?

Your home stylist is going to be spending a lot of time in your home. He or she should be someone you are comfortable having around. It helps to do your research! If you want an exceptional home stylist you can trust, look no further than Chez B. As a professional member of the International Institute of Home Stagers, Chez B is recognised as a leader in the field.


Stress-free home selling

Home styling is a perfect way to alleviate some of the stress that comes with the process of selling your home. Styling your home can often mean fewer open houses disrupting your schedule; more offers so you’re not stuck with an unwanted mortgage; and higher sale prices so you can feel more secure about your future. With these question – and answers – in mind, you should have the confidence to move forward with an expert home styling professional.